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Yet Another Article on the Importance of ContentSubmitted by Jean E. Gazis on Tue, 2010-01-19 17:46.
This week's Chief Marketer piece on the lessons social media marketers can learn from email marketers leads off with, you guessed it, a plug for compelling content. "Regardless of the channel—e-mail, social media, print, television, radio – there will always be one indisputable truth: content is king." And how did I find this piece of relevant content I'm now sharing with you? In an email newsletter, of course — which just proves the point that strong and relevant content can get you noticed and take you places.
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Quote of the DayIt may be worth keeping in mind that the most powerful CEOs and politicians in America not only do not blog, they do not even use email. There is accordingly a limit to the internet's revolutionary potential. Random Book from My LibraryWord of the Day |