Direct Marketing

I have managed scores of direct marketing campaigns, from simple two-color postcard mailings to complex, full-color brochures. In addition to print and direct mail, I have experience with email, telemarketing, and fax broadcast campaigns.

  • Direct marketing of mail order publications
  • Direct marketing of subscription products
  • Forced free trials
  • Lead generation
  • List research
  • List management
  • Professional book clubs
  • Direct mail supporting ad space sales
  • Fax broadcasts
  • Catalogs
  • Invitations
  • Event promotions
  • Email campaigns
  • Telemarketing and telephone sales